Snoop Dogg reveals his excitement for the potential of NFTs

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Calvin Cordozar Broadus Jr, more commonly known as Snoop Dogg, is an artist famous for his music and other artistic endeavours. However, outside of the entertainment bubble he is an entrepreneur always seeking innovation and new upcoming technologies. Like many celebrities and artists, this includes blockchain technology, cryptoasset investments and newly popularised digital artwork.

Knowledgeable and experienced with tech start-ups, Snoop Dogg considered Non-Fungible Tokens (NFTs), as an emerging trend gaining considerable momentum. He affirmed that the technology is on the way to wide adoption in a recent conversation with Vanity Fair.

He goes on to say that the new blockchain-based technology can transform the way artists interact with fans and monetise their work. When questioned if he considers NFTs to be the next big thing in the digital art business, the rapper gave an emphatic, “yes.” When relating NFTs to physical record stores and people, the 17-time Grammy nominee says the platform provides creators like him with a direct and undistorted opportunity to engage with fans.

According to BTC Peers, the American rapper is releasing an NFT on the marketplace, backing his words with action. The collectibles, which are expected to be released today April 2.

Amongst the light-hearted collection are rumoured to include a Diamond blunt, Snoop “Dogge” coins, a painting of a young Snoop Dogg, with the most notably, an exclusive and original song named “NFT”. Snoop Dogg has been known to participate in Dogecoin (Doge) purchases, just as Elon Musk has both of which have significantly affected the price. 

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